# Customer Retention, Churn Watchdog & Health Telemetry Dossier
**Generated**: 2026-11-02 15:00 UTC  
**Database**: `/home/vasilii/radar_retention.db`  
**Monitored ARR**: $221,796.00 | **Monitored MRR**: $18,483.00  

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## 1. Executive Summary & Portfolio Telemetry
- **Monitored Customer Accounts**: 6
- **Healthy ARR**: $195,324.00 (88%)
- **ARR at Risk**: $18,336.00
- **ARR Salvaged via Retention Interventions**: $2,610,000.00
- **Active Interventions in Flight**: 2
- **Intervention Win Rate**: 88%

| Risk Tier | Account Count | Monitored ARR | Share of Portfolio |
| :--- | :--- | :--- | :--- |
| **HEALTHY** | 3 | $195,324.00 | 88% |
| **MONITORING** | 1 | $7,188.00 | 3% |
| **AT_RISK** | 1 | $18,336.00 | 8% |
| **CRITICAL_RISK** | 0 | $0.00 | 0% |
| **CHURNED** | 1 | $948.00 | N/A |

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## 2. Customer Account Roster & Churn Signals

| Account ID | Company Name | Plan Tier | MRR (USD) | Risk Score | Risk Tier | Primary Root Cause | Billing Status |
| :--- | :--- | :--- | :--- | :--- | :--- | :--- | :--- |
| `acc_health_ai` | **MedAI LATAM** | STARTER | $79.00 | 100/100 | `CHURNED` | LOW_USAGE | canceled |
| `acc_talent_flow` | **Bogota Dev Agency** | PRO | $1,528.00 | 65/100 | `AT_RISK` | LOW_USAGE | active |
| `acc_fintech_labs` | **Andean Fintech Labs** | SCALE | $599.00 | 26/100 | `MONITORING` | LOW_USAGE | active |
| `acc_crypto_rails` | **CryptoRails International** | CYBERNETIC_POD | $14,500.00 | 15/100 | `HEALTHY` | UNMET_EXPECTATIONS | active |
| `acc_cloud_scale` | **Apex Cloud Dynamics** | PRO | $1,528.00 | 0/100 | `HEALTHY` | NONE | active |
| `acc_latam_growth` | **Scaleup Technologies** | GROWTH | $249.00 | 0/100 | `HEALTHY` | NONE | active |

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## 3. Automated Retention Playbooks
1. **Executive Sponsor Strategic Review**: C-suite reachout delivering personalized technographic ROI report and sprint roadmap alignment.
2. **Value Recovery Sprint**: Automated injection of 3 pre-vetted senior LATAM engineering profiles to unblock hiring stalls.
3. **Commercial Relief & Cadence Adjustment**: 20% billing discount concession on 3 billing cycles (`RETENTION20`) or conversion to quarterly terms.
4. **Stripe Dunning Payment Rescue**: Automated card updater with 7-day grace period extension and alternate Wise/ACH payment routing.
5. **Win-Back Campaign**: Automated nurture sequence offering 30% discount for 90 days (`WINBACK30`) for canceled accounts.

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## 4. CEO & Customer Success Next Steps
- [ ] Review critical accounts (`acc_crypto_rails`, `acc_talent_flow`) and confirm automated intervention outreach dispatch.
- [ ] Ensure billing dunning webhook is connected to Stripe events for real-time payment rescue.
- [ ] Execute weekly batch health audit across all active B2B accounts.
